Link Building Tools

Link building is perhaps the most time consuming part of the SEO process. The
tools listed in this section have saved me no less than hundreds of hours of time.
• Free: Hub Finder – tool looks for co occurring backlinks. This tends to
show scraper sites, and useful hub pages. You can limit the search depth to
show more of the hub pages and less scraper pages.
(http://www.linkhounds.com/hub-finder/)
• Free: Link Harvester – gives lots of details about unique linking domains,
.edu backlinks, and IP addresses of backlinks.
(http://www.linkhounds.com/link-harvester/backlinks.php)
• Free: Jim Boykin’s cool SEO tool – shows top ranked sites, domain age,
and a few other related pieces of information.
(http://www.webuildpages.com/cool-seo-tool/)
• Free: Prog - free Google PageRank display search tool.
(http://www.seochat.com/seo-tools/pagerank-search/)
• Free: Rusty Brick’s link analysis tool. Works with the Google API and
offers C block IP and anchor text reporting. Since it works with the
Google API it is somewhat slow, but it is free.
(http://www.rustybrick.com/link_analysis.php)
• Free:: Class C IP checker tool checks for duplicate class C IP addresses
from a list of domains. Links from sites which are on the same C block IP
address may not carry as much weight as sites from different C block IP
addresses. (http://www.ip-report.com/)
• Free: Unique Linking Domain Checker – returns links to all unique linking
websites that link at your site.
(http://www.555webtemplates.com/backlinks-tool.asp)
• Free: Unique C Block Backlinks Checker – allows you to quickly survey
how competitive a market is by seeing how many C blocks are linking at
competing websites. (http://www.webuildpages.com/cclass/)
• Free: Back Link Analyzer – operates similar to Optilink and SEO Elite,
but is free. If you like BLA then you probably have no need for Optilink or
SEO Elite since the feature sets prettymuch overlap.
(http://tools.seobook.com/backlink-analyzer/)
• $224: Optilink link analysis software. Optilink automates sorting
competitotrs backlinks and displays the anchor text in links.
(http://www.optitext.com/)
• $167: SEO Elite – similar to Optilink, but also checks reciprocal link
partners. (http://seoelite.com/)
• Free: Tattler – similar to Optilink and SEO Elite, but lighting quick and
free. Only works with Yahoo!, but it is really fast.
(http://tools.webguerrilla.com/i-deleted-the-download-page/)
• Free: PRWeb – free press releases. I often recommend purchasing one of
their premium services though.
(http://www.prweb.com)
• Free: List of places to submit articles
(http://www.seobook.com/archives/000099.shtml)
some article banks are also listed in the directorylist.xls sheet mentioned
below under the articles tab.
• Free: DNS Stuff has a variety of webmaster tools including WhoIs, etc.
(http://www.dnsstuff.com/)
• Free: Server header check
(http://www.searchengineworld.com/cgi-bin/servercheck.cgi)
• Free: (Directories) http://www.directoryarchives.com is a directory of
directories, and here is a free Excel sheet
http://www.seobook.com/directorylist.xls for managing some of your
directory submissions.
• Free: Google TouchGraph makes it easy to visualize relationships between
related websites. (http://www.touchgraph.com/TGGoogleBrowser.html)
S E O B O O K
8
• Free Trial: Roboform saves your data and makes it easy to enter payment
and site listing information. Useful for massive directory registration,
though you still need to ensure you mix your linkage data. It may also be in
your best interest to space out some of your registrations to show more
natural appearing linkage growth. http://www.roboform.com/
• Free: InFormEnter Firefox extension. Acts somewhat similarly to
Roboform
(https://addons.mozilla.org/extensions/moreinfo.php?application=firefo
x&category=Editing%20and%20Forms&numpg=10&id=673)
• $50 per month: LinkExplore helps you collect contact and linking details
to trade links with people who have site details in the LinkExplore
database. The LinkExplore database has over 10,000 entries and you can
search by keyword and category. LinkExplore also allows you to collect
data from the search engines similarly to how SEO Elite and OptiLink
work.
One of the benefits of LinkExplore over some of the other link analysis
tools is that their database already has a number of people in it who are
likely to want to trade links with similar related resources, but typically
most sites in such databases are not of a high quality level.
I find the Link Explore member newsletter annoying and somewhat
offensive though.
(http://www.linkexplore.com/)
• Arelis: link exchange software. It allows you to seek out link partners, their
contact information, and email them. I would customize any email I sent
out so as to avoid being accused of email spamming. Arelis also tracks your
status with link exchange communications.
Arelis also allows you to upload HTML pages with your link partners links
on them, but I would not recommend using that feature on quality sites, or
ensure I removed any footprints left by software which is designed
specifically for link exchanges.
When you exchange links it is a good idea to also link to related internal
pages and quality resources that may not be linking back at your site.
(http://www.axandra-link-popularity-tool.com/)
• $175: Zeus is a link exchange manager / directory software similar to
Arelis. Both offer a free trial. I have not fully tested Zeus, but I would not
put pages with link exchange software footprints on my site.
(http://www.cyber-robotics.com)
Source:  Seobook 
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